10 – 12 MAY 2027 · ISTANBUL, TÜRKİYE
10 – 12 MAY 2027 · ISTANBUL, TÜRKİYE
SECOND EDITION
Meet.
The premier event in healthcare, medical & wellness tourism.
WHEN
10 – 12 May 2027
WHERE
Istanbul, Türkiye
ROAD TO ISTANBUL
Online from November 2026
ORGANIZED BY
HTDC
01 | About the event
The Health Tourism Development Center of Islamic Countries (HTDC), in collaboration with governmental and non-governmental organizations and international professional associations, is organizing the second edition of Global Med Brands, focused on branding, international marketing and investment development in the health and wellness industry.
The event brings together executives of major healthcare holdings, hospitals and specialized centers, investors, government representatives, ministries of health and tourism, professional associations and international stakeholders. Its aim is to develop international markets, exchange knowledge and technology, and shape sustainable cooperation, joint investments and strategic partnerships.
The specialized themes cover brand and international market development, healthcare investment and infrastructure, accreditation and quality improvement, and education and human resources development.
More about the event →
EVENT
Global Med Brands 2027 · Congress & Exhibition
EDITION
Second Edition
DATES
10 – 12 May 2027
VENUE
Istanbul, Türkiye
ORGANIZER
Health Tourism Development Center of Islamic Countries (HTDC)
Watch
Capital & Healthcare Infrastructure
Healthcare Holdings & Hospital Groups
Global Markets & Medical Tourism
FLAGSHIP PROGRAM
An Exclusive Gathering of Global Private Healthcare Leaders
10 MAY 2027 · ISTANBUL · BY INVITATION
Invitation only
The GMB Boardroom is an exclusive meeting of senior executives of major private healthcare holdings, focused on:
◆ Joint investment
◆ Inter-group cooperation
◆ Large-scale procurement
◆ The exchange of management experience
02 | Road to Istanbul
Global Med Brands 2027 unfolds in two stages. From November 2026 to April 2027, Growth Talks, Global Med Brands Spotlights and MedTour Connect Matchmaking take place online. The program then culminates in person in Istanbul on 10 – 12 May 2027.
01
Regional panels
Online panels where healthcare and wellness brands present their capacities and cooperation opportunities.
View Spotlights →02
HTDC divisions
Online and in-person panels led by HTDC divisions on the topics that drive growth in healthcare, held as official sidelines of Global Med Brands 2027.
View Growth Talks →03
Matchmaking
Hospitals, wellness centers and medical tourism companies create their profiles, request and schedule meetings based on mutual interests, and hold them online.
How matchmaking works →03 | Coming up online
30
NOV 2026
Growth Talks · HTDC Academy
How fertility centers deliver clinical excellence, build patient trust and grow through cross-border cooperation.
02
DEC 2026
Growth Talks · HTDC Talent
Career pathways and employment opportunities for healthcare professionals in the United Arab Emirates.
26
JAN 2027
Spotlight 01
Leading healthcare and wellness brands from across Asia present their capacities, centers of excellence and cooperation opportunities.
02
FEB 2027
Spotlight 02
Leading healthcare and wellness brands from across Africa present their capacities, centers of excellence and cooperation opportunities.
16
FEB 2027
Spotlight 03
Leading healthcare and wellness brands from across Europe present their capacities, centers of excellence and cooperation opportunities.
02
MAR 2027
Spotlight 04
Leading healthcare and wellness brands from across the Americas present their capacities, centers of excellence and cooperation opportunities.
04 | In Istanbul
DAY 1 · MONDAY
— Opening ceremony & keynote speeches
— Global Med Brands Award ceremony
— In-person discussion panels
— GMB Boardroom (invitation only)
— Sideline exhibition
— Gala dinner & networking
DAY 2 · TUESDAY
— In-person discussion panels
— National Health Destination Showcase
— Sideline exhibition
DAY 3 · WEDNESDAY
— Hospital visits
— To be announced
KEYNOTE SPEECHES · AWARD CEREMONY · PANELS & WORKSHOPS · GMB BOARDROOM · SIDELINE EXHIBITION · HOSPITAL VISITS · NETWORKING · GALA DINNER
See the full program →05 | Who should attend?
01
Hospitals, Clinics & Medical Centers
02
Healthcare Holdings, Hospital Groups & Private Healthcare Leaders
03
Wellness Centers, Spas & Wellbeing Providers
04
Medical Tourism Companies, Travel Agencies & Healthcare Facilitators
05
Insurance, Assistance, Medical Transport & Air Ambulance Companies
06
Healthcare Investors, Infrastructure Developers & Construction Companies
07
Healthcare Recruitment & Human Resource Companies
08
Med-Tech, Marketing, Advertising, Branding & Healthcare Solution Providers
06 | Take part
DELEGATE PASS
$1,500
Fee (USD · tax excluded)
✓ Exhibition zone access
✓ Online discussion panels
✓ Opening ceremony access
✓ Discussion panels & workshops (in-person)
✓ Certificate of attendance (e-certificate)
✓ Gala dinner & networking session
EXHIBITION STAND
$4,000
per stand · tax excluded · 10 – 11 May 2027
✓ MedTour Connect matchmaking
✓ Speaking slot in an online Spotlights panel
✓ Logo on the exhibitors’ logo wall
✓ 3 complimentary representative passes
SPONSORSHIP
From $10,000
Silver · Gold · Title Partner · tax excluded
✓ Logo on the official website, event posters and final report
✓ Speaking slots in online and in-person panels
✓ Exhibition stand and complimentary delegate passes
✓ Coordinated B2B meetings in MedTour Connect Matchmaking
Special offers for HTDC members: Blue · Gold · Platinum
See member benefits →07 | Where?
Located at the crossroads of Europe and Asia, Istanbul has served for centuries as a bridge between markets, cultures and economies. Today, its location and dynamic business environment make it a natural meeting point for healthcare leaders, investors and international brands.
With one of the world’s largest flight networks, Istanbul offers direct access to markets across Europe, the Middle East, Central Asia and Africa.
Türkiye is one of the world’s leading health tourism destinations, with deep experience in building private healthcare businesses.
High-quality hospitality and modern congress and exhibition venues make Istanbul an ideal host for an international event.
Sponsors & partners
TITLE PARTNER
SPONSORS
SUPPORTING PARTNERS
Put your brand in front of healthcare leaders, investors and top brands.
Become a Sponsor08 | About the organizer
HTDC is an international network and development platform across the healthcare and health tourism sectors. Through its eight specialized affiliated platforms, it delivers programs in investment, healthcare infrastructure and construction, education, workforce development, innovation, consultancy, accreditation and international events.
Visit htdcenter.com →2015
Founded as a Non-Governmental Organization
80+
Countries Across the HTDC Network
8
Affiliates & Business Divisions
SAVE THE DATE
10 – 12 May 2027 · Istanbul, Türkiye
event@htdcenter.com · +968 9273 1917
